Producing a stakeholder export
This playbook turns the roadmap on your screen into a file that is ready to send.
Use this when
- You need a roadmap deck, report, or image set for an audience.
- The roadmap content is ready; you are now packaging it.
What you need before starting
- A roadmap that has passed a health check.
- A clear audience, and a clear answer to "what should this file let them do?".
Step-by-step flow
- Set the canvas. Choose the layout and detail level the audience needs. Clear any filters you do not want carried into the file.
- Choose the preset. In Share, open the export preset selector and pick the preset that matches the audience.
- Apply branding (Pro). If the file goes outside your team, set up the brand kit in Config first.
- Pick the format by intent:
- PowerPoint — they should be able to edit and re-present it.
- PDF — they should read it, not change it.
- One-page executive PDF — a leadership skim (Pro).
- PNG package — images to drop into chat or email.
- Figma-ready SVG — a designer will work with it.
- Export and check the file. On the desktop, use Show in folder and open the file before you send it.
What good looks like
- The format matches what the audience should do with the file.
- The file contains the sections that audience needs, and not the others.
- Filters did not silently drop items the audience expected to see.
- Branding, if used, looks intentional.
Common traps
- Sending a PowerPoint when you did not want the roadmap edited.
- Exporting with a stray filter still applied.
- Shipping the file without opening it once.